Digital Marketing Manager
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Job Requirements
- Bachelor’s degree in a quantitative field. Preferably Business, Finance, Engineering, Economics, MIS, Computer Science, Statistics, or Mathematics
- 5 years of progressive business experience at companies with a significant e-commerce presence
- Retail experience preferable
- Deep understanding of the mechanics behind successful Digital Marketing campaigns and the technical infrastructure required to extract the most value from each Digital Marketing channel
- Experience managing large multi-channel Marketing budgets and maximizing return on ad spend
- Highly analytical and strong metrics-driven decisioning skills
- Experience working across a large matrixed organization with the ability to influence, work collaboratively, and gain consensus is strongly preferred
- Demonstrated ability to implement change through the effective use of communication skills in formal and informal settings
- Experience using web analytics tools and exposure to associated Marketing and Advertising technologies (e.g. ad servers, DSPs, DMPs, DS3, site data layers, tag management systems, etc.)
- Database (SQL) or web development experience not required, but a plus.