Assistant Email Marketing Manager

Overview

The Assistant Email Marketing Manager is responsible for supporting the Email Marketing Managers in executing the day-to-day Neiman Marcus Group email initiatives, specifically related to event triggered campaigns and APP notifications. This role partners with multiple teams such as Analytics, Creative, Merchants, PR, as well as our Email Service Provider and additional third-party vendors. This role is very detail-oriented and requires adaptability in covering a variety of duties and tasks daily.

Duties

Prepare, edit, and send email campaign requests, assets and segmentation to Email Service Provider; test and deploy emails

Partner with Analytics and Email Managers in development and execution of test plans and prepare results summaries

Manage event triggered email program and continue to evolve customer journey experience through email

Support team on planning and executing strategic initiatives on fiscal roadmap

Manage push/pull notifications and marketing initiatives for the customer facing app

Provide insights and strategies to support ad hoc business needs through the email channel and our Customer Data Platform

Support ad hoc email reporting requests

Communicate effectively with Creative, Merchandising, Advertising, Customer Insight, and Email Service Provider or third-party vendor on email changes, scheduling, and asset delivery

Job Requirements

1-2 years of experience in online marketing, email experience preferred

Strong analytical ability

Strong communication and organizational skills; extremely detail-oriented

Highly proficient in MS Excel & PowerPoint

Self-starter, able to work with minimal supervision

Bachelor's degree in Marketing or a related field

Occasional ability to work outside normal business hours