Manager, Promotion Planning
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Overview:
The Manager, Promotion Planning will be a key member of the Promotions and Customer Strategies team at Neiman Marcus Group. This individual will work with the Director of Omnichannel Promotions to oversee the various components of the NM promo strategy.
This position will:
- Coordinate the promo planning process to ensure the visions & strategy of all promotions are executed to expectations
- Embody a “future-first” mindset when it comes to transforming our promotions using innovative thinking and embracing new ways of working
- Manage the NM Public Promo Calendar and work in close partnership with the Marketing & E-Commerce teams to bring calendar items to fruition
- Help build out promo plans & forecasts from the seasonal promotions calendar
- Participate as an active thought partner on Promotion SWAT team using data to help drive decision making
- Ensure that our promotions are aligned to:
- Support product and / or inventory goals, aligning with Merchants
- Support channels to address short term business needs, working with e-comm and stores stakeholders
- Enhance customer experiences, in collaboration with Client Development / Brand Experience
- Assess promotional effectiveness / P&L impact in partnership with Customer Analytics and Finance teams
- Be a key partner in the implementation of new technology to support promotions
- Support the overall transformation of promotional planning at NMG, including but not limited to:
- Supporting product teams to upgrade digital promo capabilities
- Developing advanced promotions measurement
- Improving processes, inputs, and outputs
- Evolving governance
- Monitor competitive and industry trends to serve as a promotional subject matter expert within the organization
Qualifications
- 5 years’ experience in retail marketing or similar, luxury goods, or customer strategy
- Experience with promotions planning, execution, and measurement
- Strong analytical skills and comfort with using data to make decisions
- Strong project management with the ability to manage, implement and analyze various initiatives in a fast-paced environment
- Proven consensus builder and cross-functional leader
- Customer-first mentality
- Experience with customer data platforms (CDPs)
- BA/BS degree in marketing, merchandising, or similar