Brand Partnerships Manager
Brand Partnerships Manager
The Brand Partnerships manager is responsible for helping develop and support the strategic selling of Neiman Marcus (NM) omni-channel co-op campaigns with particular focus on Kids, Gifts & Home categories. This position serves as a trusted consultant in providing brand and internal partners with the right media solutions to help achieve their goals and grow their businesses at NM across multiple consumer touchpoints –including social media, digital campaigns, and print vehicles.
This person will leverage knowledge of traditional media as well as digital and social marketing strategy combined with advanced communication skills and analytical abilities to shape new and existing business opportunities within theKids, Gifts & Home categories.
They will use influencing and relationship-building skills to provide internal and external client service from proposal stage to campaign execution. This position must anticipate how decisions are made, persistently explore and uncover the business needs of NM’s key vendors and understand how NM editorial and advertising product offerings can grow NM vendor’s business.
This position interacts daily with senior stakeholders and cross-functional teams. Requires strategic capabilities. Strong sphere of influence and exceptional collaboration are critical to the role.
POSITION RESPONSIBILITIES:
Client Sales: Develop strategic business plans and prepare and conduct strategic pitches and omni-channel presentations to an executive-level audience. Negotiate agreements, language, and terms. Set and achieve quarterly sales goals.
Client Management: Manage trusted relationships with partners and develop a thorough understanding of their business challenges. Deliver and prioritize outstanding customer experience. Think of creative ways to improve relationships with partners and grow NM co-op business. Improve clients' campaign performance and business growth
Analytics & Reporting: Analyze data trends of NM co-op performance and measure the success of co-op marketing activities. Define benchmarks and implement systems for measuring success. Analyze campaign results by platform, Consumer Insights Research, and digital metrics to assess performance and generate future improvements. Incorporate this learning into future program development to continue to raise the bar for co-op marketing campaigns. Provide co-op reporting and recaps to partners.
Campaign Execution: Manage all aspects of omni-channel co-op campaigns focusing on digital and social execution, co-op calendar management, reporting and co-op support.
PREFERRED QUALIFICATIONS:
3-5 years of relevant media sales experience with a proven track record of success.
Detail oriented with the ability to prioritize, plan and organize. Must be comfortable operating in a fast-paced, extremely high-volume environment.
Strong interpersonal and verbal/written communication skills.
Self-starter, self-motivated and capable of building relationships across teams.
Excellent organizational, analytical and influencing skills. Ability to deliver results under pressure.
Working knowledge and experience with Microsoft Office Suite and Adobe InDesign.