Manager, Brand Partnerships
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The Co-op Assistant Manager is responsible for helping develop and supporting the strategic selling of Neiman Marcus (NM) omni-channel co-op campaigns with particular focus on digital and social efforts. This position serves as a trusted consultant in providing brand and internal partners with the right media solutions to help achieve their goals and grow their businesses at NM across multiple consumer touchpoints –including social media, digital campaigns, and print vehicles.
The Co-op Assistant Manager will leverage knowledge of traditional as well as digital and social marketing strategy combined with advanced communication skills and analytical abilities to shape new and existing business opportunities.
The Co-op Assistant Manager will use influencing and relationship-building skills to provide internal and external client service, campaign execution, invoicing, forecasting, and campaign reporting. This position must anticipate how decisions are made, persistently explore and uncover the business needs of NM’s key vendors and understand how NM editorial and advertising product offerings can grow NM vendor’s business.
The Co-op Assistant Manager interacts daily with senior stakeholders and cross-functional teams. Requires strategic capabilities. Strong sphere of influence and exceptional collaboration are critical to the role.
Position Responsibilities
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Client Sales: Develop strategic business plans and prepare and conduct strategic pitches and omni-channel presentations to an executive-level audience. Negotiate agreements, language, and terms. Set and achieve quarterly sales goals.
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Client Management: Manage trusted relationships with partners and develop a thorough understanding of their business challenges. Deliver and prioritize outstanding customer experience. Think of creative ways to improve relationships with partners and grow NM co-op business. Improve clients' campaign performance and business growth
- Analytics & Reporting: Analyze data trends of NM co-op performance and measure the success of co-op marketing activities. Define benchmarks and implement systems for measuring success. Analyze campaign results by platform, Consumer Insights Research, and digital metrics to assess performance and generate future improvements. Incorporate this learning into future program development to continue to raise the bar for co-op marketing campaigns. Provide co-op reporting and recaps to partners.
- Campaign Execution: Manage all aspects of omni-channel co-op campaigns focusing on digital and social execution, co-op calendar management, reporting and co-op support. Oversee processes and timing related to digital and social co-op marketing campaigns.
- Budget Management: Manage agencies, vendors, and SOWs efficiently to stick to budget guidelines. Provide budget forecasting and monthly close numbers. Submit all invoicing and processing for NM co-op campaigns to NM Finance.
Preferred Qualifications:
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1-3 years of relevant experience media agency or client-side experience with a proven track record of success.
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Detail oriented with the ability to prioritize, plan and organize. Must be comfortable operating in a fast-paced environment.
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Strong interpersonal and verbal/written communication skills.
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Self-starter, self-motivated and capable of building relationships across teams.
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Excellent organizational, analytical and influencing skills. Ability to deliver results under pressure.
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Working knowledge and experience with Adobe Creative Cloud.
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Working knowledge of Facebook Insights, Instagram Insights, Curalate, and social publishing platforms.
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