Assistant Digital Content Manager

Job Description 

This role will report into the Brand Marketing Manager of Digital Content and will serve as key part of executing cross-category digital campaigns for the Neiman Marcus brand. The role will work with key players from multiple departments to ensure campaigns are being executed efficiently and strategically while laddering up to the overall seasonal brand marketing initiatives.

Job Duties: 

Assist Digital Content Marketing Manager with homepage and magazine reporting 

Own campaign master lists and coordinate with online teams to ensure campaign product is live prior to launch dates; suggest replacements if needed

Check homepage & magazine refreshes to ensure product selects are live, proper drive-tos and tagging

Approve and provide link & preferred products for magazine stories 

Work closely with Digital content marketing manager to execute homepage personalization efforts including testing and tracking key KPIs 

Develop and own weekly Competitive Content Report – reviewing competitors homepage, emails, social, editorial content